3 Brands That Using Inspiring Mobile Storytelling Techniques

3 Brands Using Inspiring Mobile Storytelling Techniques

The tenets of storytelling remain the same, and yet it feels different with the media today. Brands are available not just on one, but multiple screens- from a large 60 inch TV set to a small mobile phone. The key to success is staying creative and consistent with all the experiences customers may have with the brand. […]

How To Be A Thought Leader And Tell Your Story Brandanew

How To Be A Thought Leader And Tell Your Story

Recently, I attended the Qualtrics organized CX week, where I heard author Fernando Pizarro speak on how to be a thought leader and tell your story. Some of his thoughts were very interesting, and I am urged to note them down sharing my own thoughts in the process. If you’re a B2B or a B2C […]

5 Secret Ingredients to a Remarkable Story Structure

5 Secret Ingredients to a Remarkable Story Structure

If you’ve been dabbling in corporate storytelling, this is a good time to think through how to take your stories to another level. It’s important to master the secret ingredients to a remarkable story structure to stay ahead and consistent. As a brand struggling to ensure that you stay close to your tonality and purpose, […]

Your Ultimate Guide to Remarkable Brand Storytelling Brandanew

Your Ultimate Guide to Remarkable Brand Storytelling

Digital Marketing trends in 2016 show us that brand storytelling is a growing trend. Over 90% customers wish for brands to create adverts that sound like stories. Marketers are trying to create brand stories to engage, connect and convert their communities. Storytelling is helping brands create stronger brand recall, a unique consumer centric value proposition […]

How Does Storytelling Affect Our Brains?

How do we learn about our early ancestors, the early Homo Sapiens, who were yet to develop writing skills? Yes, the most vivid evidence of their times are the cave paintings they left behind. The earlier known cave paintings are thousands of years old and they tell the story of those societies, how they lived, hunted or […]

5 Steps Towards Effective Storytelling

5 Steps Towards Effective Storytelling

Effective storytelling can build or completely change your brand image. However, like most things that mean something, it is not easy. It takes consistent work and specialized skills to develop the story in the manner that evokes the emotions that you want your audience to feel. It is even more true for brand stories and marketing […]

brandanew content marketing and social media services

How To Use Storytelling For Your Brand

We’ve been urging you to use storytelling for your brands. As an authentic brand and a Startup ourselves, our aim has been to create a storyboard for ourselves too, to be discovered by our clients. This is our story, and what we have learned so far. The good thing is, you can use these insights and […]