How To Make Your Product Story Successful Brandanew

How To Make Your Product Story Successful

Writing product stories, case studies and content in general around your product has one overarching purpose- convince and convert. You want the customer to read, get wowed and be interested to contact you if you’re a B2B player. Or simply be convinced to buy if you’re offering a product for direct sales. This is what you need to […]

30 Creative Ideas For Your Blog To Make It Remarkable

30 Creative Ideas For Your Blog To Make It Remarkable

We keep asking you- no insisting that you must work hard at developing your professional and corporate blogs. From an SEO, branding and content marketing perspective, a good strong blog bodes well for your business. There are a ton of creative ideas for your blog that can set things on fire. You can provide consumers […]

5 Steps Towards Effective Storytelling

5 Steps Towards Effective Storytelling

Effective storytelling can build or completely change your brand image. However, like most things that mean something, it is not easy. It takes consistent work and specialized skills to develop the story in the manner that evokes the emotions that you want your audience to feel. It is even more true for brand stories and marketing […]

7 Things That Make Brand Storytelling Authentic

7 Things That Make Brand Storytelling Authentic

Storytelling is probably as old as the human race. However, all stories begin to sound clichéd over time and it is necessary to infuse some authenticity and freshness. With the overload of information and media nowadays, it is hard to achieve the results that a firm may need to go beyond the buzzwords, and create […]

The Art of Storytelling Converting Fairytales into Brand Stories

The Art Of Storytelling – Converting Fairytales To Brand Stories

When Brothers Grimm wrote up those wonderful stories stocked up in the forests coming up with one engaging fairytale over other, they perhaps did not realize the nostalgia, and childhood sense of fulfillment they would evoke in adults and children a century ahead. Fairytales with all their quirks and issues brought forward by modernists and […]