10 Ultimate Storytelling Skills That Make Your Brand Stories Remarkable

In our ultimate storytelling guideline, we shared how storytelling began from pre-historic times. It is definitely not new. For marketers and business owners, storytelling helps you keep the audience glued to your brand and connect with them emotionally. Many tend to believe that storytelling skills are an exotic mumbo-jumbo that cannot be taught. But, the reality is, authentic brand storytelling…

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7 Promising Trends Defining the Future of Remarkable Brand Storytelling in 2016

Harvard business review recently published an article talking about (luxury) consumers preferring inconspicuousness of brands. After 2008, consumers didn’t necessarily want to be seen with flashy brand logos. The future of remarkable brand storytelling in 2016 will be defined by this new normal. Significant changes in consumer expectations are manifested through social media, consumer generated content…

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