How To Create A Creative Space For Collaboration

How To Create A Creative Space For Collaboration

I’ve recently talked about the importance of having a ideal space for your best work as a marketing or creative person. But the ideal work environment requires us to collaborate with teams and other people with a totally different or complementary skill set. So, as a brand owner, how do you create a creative space […]

How to Effectively Use WordPress as a CMS

How to Effectively Use WordPress as Your CMS

In our last post, we talked about what tools and infrastructure you need to develop a remarkable blog. And as a follow-up in today’s post, we’ll be sharing how to effectively use WordPress as your CMS (Content management system). This post comes to us via guest blogger and tech-guru, Shahid Mansuri. Shahid has some really […]

The New Trust Landscape And What it Means For Your Brand brandanew

The New Trust Landscape And What it Means For Your Brand

As a brand your key focus is to compel your target audience to trust you enough and buy from you. Authentic relationships between brands, leaders and customers (or an audience) are built on a solid foundation of trust. Who do your customers trust? Edelman’s trust survey sheds new light on how the new millennial consumer is influenced externally […]

7 Daily Tasks For Your Content Marketing Manager

7 Daily Tasks For Your Content Marketing Manager

The good news is that your Content Marketing manager is perhaps your most flexible employee (internally or externally) because the range of work to be done is really open. While we did share that the life of your content team can be chaotic on a daily basis, today we’re going to talk through the daily […]

5 Remarkable Tactics To Reach the Right Consumers

5 Remarkable Tactics To Reach the Right Consumers

Creating fabulous content is the best thing your brand can do. However, it is indeed a pity if that content reaches no one. Or to put it differently, if it does not reach the right consumers. Usually, I get tons of emails from people wanting to establish an online brand. Many founders are looking for […]

Top 50 Content Marketing Resources You Need In 2016

Top 50 Content Marketing Resources You Need In 2016

Content Marketing and brand storytelling have been around from thousands of years and as a Startup or small business, it’s not just a good to have, but necessary in the 2016 world. The big difference is that consumers are now creating content on multiple platforms themselves. Different channels across the purchase cycle, and brand touch points for consumers […]

taboola How to Supercharge your Content Marketing with Paid Advertising

How to Supercharge your Content Marketing with Paid Advertising

Any Digital Marketer living in today’s age will tell you that Content Marketing is a must, for not only promoting your brand to new prospects, but also to maintain a relationship with your existing customers. While we’ve often talked about organic Content Marketing, today we have guest blogger and entrepreneur, Garett Gan sharing his views […]

An Editorial Calendar For Your Blog Is A Remarkable Need

An Editorial Calendar For Your Blog Is A Remarkable Need

Let’s start with statistics. Over 2 million blogs will be posted today. Yes, no less. Can you imagine what you’re competing against? It’s not just your competitor’s advert on television or radio, it’s competition from every single blogger from age 13 to 80. We’re creating more content than ever before and I’m here to tell […]

Announcing New Course- Content Marketing For Beginners

Announcing New Course- Content Marketing For Beginners

As a Startup owner of a company that creates original content for brands & individuals, the best part about my job is meeting people from varying fields online and in person. And listening. Content Marketing for beginners is always a challenge. I want to know the barriers you face in having a sustained strategy in place […]