What would you start your Content Marketing week with? We recommend a deep meditating look at 10 surprising content marketing statistics you must know. All this, clearly before you start with your tactics of the week. Content marketing is ‘the’ buzzword today and there is just no doubt about that. Every company out there is making use of content to market their products, yet, most of them are still struggling to execute one successful content strategy.
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You could be one of those debating over a strategy rehash or bringing in new people to join your team. You could be the one who knows exactly what is needed before creating the next content strategy – statistics. As a marketer, no matter how much you hate number crunching, they are unavoidable. So to make the going easier, here’s a list of the top 10 content marketing statistics you must know before you start next!
10 Surprising Content Marketing Statistics You Must Know
Whitepapers are considered the go-to content format for showing off the knowledge a business has of its field. But snackable video content is going higher up in the list of content formats that people prefer. I think it is safe to say that changes in content marketing trends are becoming really hard to keep up with!
Hoping that these statistics cleared up a bit of confusion from your content calendar and got you back on the right track. Leaving you with a minimum of extra 5 minutes – we would love to hear your take on the current content marketing scenario. Just drop off the first thing that comes to your mind after reading this post, in the comment section below!
Ps. If you’re scheduling posts for the next few days, please ensure the number cruncher buried deep down in you doesn’t miss out on sharing these statistics! 😉
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